Privacy Policy


Privacy Policy

The confidentiality of our customers' personal information is fundamental and a company commitment.

1. Collection and processing of user data
There are several circumstances in which we request personal data from a user (“User”) of the website hosted at (“Website”), that is, information that allows the identification of the User and his contact details (“ Personal Data"): when you make a reservation, when you register on our Website, subscribe to the newsletter, become a member of our loyalty programs, send us a contact to request a conference or event for your company or personal, or when send the spontaneous or requested application form. The Personal Data collected and processed consists of information regarding the name, address email address, gender, date of birth, address, telephone number or mobile phone number, credit card information and number and expiration date of civil identification document, passport or other document of equivalent substance and probative force of identity of the User. In this way, the entity responsible for the collection of Personal Data is PRÍNCIPE REAL - EMPREENDIMENTOS TURÍSTICOS E HOTELEIROS DO ALGARVE, SA with headquarters at Rua da Alegria, 53, 1250-006 Lisboa and with NIF 500 802 807.

2. Use and purposes of processing User data
We identify technical information from your computer when you visit the pages of our Website, such as the IP (Internet Protocol), the operating system and the type of browser (“Usability Information”). We use this information to improve the quality of your visit to our Website, and we will not disclose it to entities external to the company without your consent, except for legal imposition resulting from a court, tax and/or administrative order. Usability Information and Personal Data are referred to in this Privacy Policy as “User Data”.

3. Access to Personal Data
The company guarantees the means that allow access, by the User, to their Personal Data. If you wish to access your Personal Data, you must contact the company under the terms described herein.

4. Rectification of Personal Data
The User has the right to request, at any time, the rectification of their Personal Data, either through their User Account or, namely, under the terms of the Privacy Policy.

5. Security of User Data
To guarantee the security of User Data and maximum confidentiality, we treat the information you provide us with absolutely confidential, in accordance with our internal security and confidentiality policies and procedures.
Whenever credit card information is requested, this communication is carried out through a secure SSL (Secured Sockets Layer) line, when using browsers that allow SSL, such as Microsoft Internet Explorer or Netscape Navigator.
We will also use SSL on all pages where personal information is requested, which means that your information will be sent over the internet in encrypted form. You can verify that you are in safe mode when you see a lock or key icon in the lower right or lower left corner of your screen. Additionally, you will be able to see that the first characters of the website url will be "https", indicating that you are accessing a secure server.
In the event of an attack or act of computer piracy, not detected in time by the security means adopted by the company and, as a result of an unlawful act by a third party, User Data circulate on the network without security conditions, and may be viewed and/or or used by unauthorized third parties for this purpose, the company declines any responsibility for the theft, destruction or dissemination of User Data.

6. Use of Cookies
When you visit our Website, a small text file (Cookie) is created and saved on your computer's disk. This file, upon recognition, will allow you to access it more easily and quickly, as well as customize the Website according to your preferences.
Most browsers automatically accept these files (Cookies), but you can delete them or automatically define their blocking. In the "Help" menu of your browser you will find how to make these settings. However, if you do not allow the use of cookies, there may be some features that you cannot use.

7. Changes to the privacy policy
The company reserves the right to change the Privacy Policy at any time. In case of modification of the Privacy Policy, the date of the last modification, available at the top of this page, is also updated. If the change is substantial, a notice may also be placed on the Website.

8. Contact and right of exit
If you wish to raise questions/complaints related to the Privacy Policy; rectify your Personal Data; stop receiving commercial correspondence, including company emails; or withdraw your consent to the sharing of your Personal Data with third parties, you can do so via email

9. Applicable law and jurisdiction
The Privacy Policy, as well as the collection, processing or transmission of User Data, are governed by the applicable laws of the Republic of Portugal.
Any disputes arising from the validity, interpretation or execution of the Privacy Policy, or that are related to the collection, processing or transmission of User Data, must be submitted exclusively to the jurisdiction of the judicial courts of the district of Lisbon, without prejudice to the legal norms. imperatives that may be applicable to the specific case.

10. Hyperlinks
The portal allows access to other web pages managed and controlled by third parties through different links, to make it easier for users to search for information, contents and services on the Internet, without, under any circumstances, being considered a recommendation or invitation from the company to visit them.
The creation of a hyperlink from a webpage of another Internet portal to any of the pages of the company's portal must be subject to the following conditions:
- Any hyperlink to the Website will be made to its main page or main pages of the sections it contains.
- The reproduction, under no circumstances, of the services or contents of the company's portal is allowed.
- The web page on which the hyperlink is established must not contain information or illicit content, contrary to morality, good customs or public order, nor provide content contrary to any right of third parties.
- You must not include any false, inaccurate or incorrect statement on the pages of the portal, or on the services or contents thereof.
- You must not establish deep-links, nor IMG or image links, nor frames with the pages of the website of the company, without the express prior authorization of the company.

The establishment of the hyperlink will not imply the existence of relations between the company and the owner of the web page or website from which it is made, nor that the company has authorized the hyperlink or supervised, known, accepted or assumed the services and contents offered in that Web site.